Gaya APA

PERREAULT, W, D. et al (2004). Applications in Basic Marketing: Clippings from the Popular Business Press 2003-2004 Edition . New York: McGraw-Hill/Irwin.

Gaya MLA

PERREAULT, William, D.. et al. "Applications in Basic Marketing: Clippings from the Popular Business Press 2003-2004 Edition". New York: McGraw-Hill/Irwin, 2004. Text.